I am a Toronto base graphic designer & brand manager creating visually appealing designs and strategic marketing solutions that move products and increases sales.

I knew from a very young age that this was what I wanted to pursue, thanks to my grade ten graphic design teacher, Mrs. Gudlej. She pushed me to challenge myself with every design and taught me the importance of a brand. She picked me to compete in the Ontario Skills Graphic Design Competition. There, I was expected to rebrand the whole competition and present it to a panel of judges, working under the supervision of Mrs.Gudlej, she mentored me in the design and presentation process. After all of the hard work and dedication, I was able to win Gold, being the first ever student in York Catholic District School Board to win a gold medal in the competition. This is a key moment in my life and something I will cherish forever.

From there I obtained a athletic softball scholarship to a school in Florida and there I was able to finish my Bachelor’s of Arts in Graphic Design. I do hope to further my education one day and get a Masters in my field.

I currently work for Cervello Marketing and their partner Sorrisa Group Inc., as the CPG Creative & Marketing Manager. As the CPG Creative & Marketing Manager I am responsible for developing and implementing both creative and marketing campaigns that effectively promote our brand, products, and services.
I am given the task to create compelling content, visuals, campaigns and strategies to engage our target audience across various channels; which include B2B and B2C. My role is instrumental in driving brand awareness, increasing customer engagement, and ultimately supporting the company’s growth objectives.
I am also responsible for managing all phases of creative development work from concept to completion. I oversee the creation of all art, photo, copy, branding and layout of creative projects. I also have to implement policies and standards that reinforced our brand strategy and goals.

Throughout my career I have been able to work closely with major retailers across North America for the design and launch of our product’s to ensure it reaches the right target market. I am grateful to say that I love what I do. Seeing both the consumers and companies enjoying the finished project is something I strive to achieve with every project that comes my way.

When I am not designing [ which is rare ] you can find me coaching youth softball in a local softball organization, crocheting and spending time with the people who matter most to me!

I hope this gives you a little insight on who I as am a person, and I can not wait to learn more about you!